World Ports Conference Hamburg: AIDA President Michael Ungerer takes a stand for the expansion of port infrastructure
On occasion of this year's World Ports Conference in Hamburg Michael Ungerer, President of AIDA Cruises and Chairman of Cruise Association CLIA, spoke to representatives of the main port cities in the world on June 4th, 2015.
Ungerer talked about the development of the cruise industry in the German market and economic impacts of this increasingly important industry. He focused particularly on the port of Hamburg, which has become one of the leading cruise destinations in Northern Europe. He also presented the opportunities and challenges associated with the growth of the cruise industry.
"The demand for cruises continues. Between 2014 and 2017 the capacity of German cruise lines will grow by 42.9 %. By 2016 we want to reach the 2 million mark in Germany and there may also be a further million guests on top in the upcoming 3 to 4 years," said Ungerer. However, this can only be achieved, if all responsible parties start to think about the necessary requirements today. "The existing infrastructures of the Year 2015 will not be sufficient for this," Ungerer underlines.
Another key issue in the cooperation between cruise companies and ports is the continuous improvement of environmental performance.
"Sustainable management and the consistent protection of the environment are the guarantee for being able to successfully offer cruises in the future," said Ungerer.
Overall, AIDA Cruises will invest around 100 million euros in environmental and climate protection until 2016 and thus bring new technologies like a comprehensive exhaust gas treatment system, onshore power supply and LNG operation on the road. With this pilot project for the energy supply of cruise ships using LNG while being berthed in ports, which is thus far unique worldwide, AIDA Cruises and Becker Marine Systems have opened a new chapter for environmental protection in the port of Hamburg on May 30, 2015.
Holiday highlights on board AIDA
Leaving all the holiday stress and winter behind while still enjoying the traditional Christmas spirit far away from home. Or dancing carefree at a wild New Year’s Eve party with amazing light shows. These dreams come true with AIDA.
Dreaming of a delicious Christmas... on ... [more]
Bamboo bikes on AIDA’s World Cruise
On the 3rd AIDA World Cruise, there will be 70 very special “my Boo” bicycles on board AIDAaura. What makes them unique is the unusual material used for the frames. Bamboo is a wonderful, renewable material that is strong as steel and light as aluminum. The springy quality of ... [more]
AIDAprima is the number 1 for families - Cruise Guide Awards presented in Hamburg
On Monday evening the cruise company AIDA Cruises received the award for family friendliness at the 9th Cruise Congress in Hamburg for their ship AIDAprima.
For the expert jury - consisting of 14 cruise specialists - AIDAprima is the best choice for German-speaking families: ... [more]