AIDA: Number of Facebook Fans reaches Half a Million
On May 29, 2013, AIDA Cruises welcomed the 500,000th fan on the AIDA Facebook page. With this figure the cruise line is on the top rung in the German tourism industry. AIDA started its presence in the social network Facebook in July 2009. Since then, its fan base has continuously grown.
To celebrate the half-million mark, AIDA started many initiatives involving its social networks. Cakes will be offered on all ten AIDA ships. Crew members are sending video messages from the ships to the AIDA fan community, and the company is offering attractive competitions. In addition to Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, and the company’s own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with its guests and fans.
“Direct contact with our fans is important to us. We are there for them 365 days a year to answer their questions. The fact that we have 500,000 ‘Likes’ shows that our guests like to use this service,” says the Director of E-Commerce Carsten Fetzer.
The Facebook fan page not only offers a lot of information for cruisers and a practical cruise search function, but also the opportunity for an exchange. You can find more information at www.aida.de/aidacommunity.
HAMBURG PORT ANNIVERSARY: Four AIDA ships and spectacular fireworks
For the eighth time, the cruise line AIDA Cruises is the main sponsor of the HAMBURG PORT ANNIVERSARY, demonstrating its ongoing commitment to the Hanseatic City. On May 6, 2019, the organizers presented this year’s program on board AIDAluna in Steinwerder.
Visitors can look ... [more]
AIDAnova begins her 2019 summer season in Palma de Mallorca
On Saturday, April 27, 2019, AIDA President Felix Eichhorn and Captain Boris Becker welcomed numerous representatives from politics, port-related businesses and tourism aboard AIDAnova in Palma de Mallorca for the traditional plaque & key ceremony. This event marked the ... [more]
Premiere in Barcelona: AIDAnova is first ever ship to be supplied with low-emission liquefied natural gas (LNG) in the Mediterranean
On April 26, 2019, AIDA Cruises and numerous representatives from politics, port-related businesses and tourism celebrated the first-time arrival of the world’s first LNG cruise ship in Barcelona. On the same day AIDAnova was fueled for the first time in the Mediterranean with ... [more]