Main content

News

AIDA is Most Family-Friendly Cruise Company

Rostock, 19. August 2013

AIDA Cruises has been voted Germany's most family-friendly cruise company. The family-friendly policies of over 300 corporations from 35 industry sectors were rated in a survey by ServiceValue Ltd., covering all of Germany. Around 35,000 families with one or more children were surveyed for this purpose.

AIDA Cruises is the frontrunner in the "cruise" category. Family focus has always been a top priority on board AIDA ships. This includes on-board facilities designed with children in mind, family-focused offerings, and warm-hearted childcare services. Family-friendly cabins, with connecting doors for example, plus special discounts for children and teens provide the whole family with the perfect vacation experience.

"Family-friendliness is a key component of our corporate philosophy. As employers, we are committed to the compatibility of family and working life. Our employees experience these priorities in their own working environment and can therefore identify really well with the wishes and expectations of our guests. Everyone benefits - our employees, their families and we as a business," says Haike Witzke, Vice President Human Resources Management at AIDA Cruises.

Detailed information about packages for families on board AIDA ships can be obtained online at www.aida.de/familie.

amenue
03. September 2013

The AIDA Feeling: New AIDA Cruises Marketing Campaign Creates Appetite for Cruises

The cruise company AIDA Cruises is heading into the fall by launching a new marketing campaign.One of the campaign’s key components is an enhanced logo. In future AIDA will focus on its two trademark symbols: the red puckered lips on the ship's bow and the four bright letters ... [more]

29. August 2013

AIDA Cruises invests 100 million euros into protecting the environment

AIDA Cruises is once again setting environmental protection standards with its upcoming generation of ships that will be put into service in 2015 and 2016. The new ships will feature a comprehensive filter system to reduce emissions.

AIDA President Michael Ungerer: "With ... [more]

16. August 2013

Voyage to the islands of eternal spring

The Canary Islands and Madeira are a fall and winter must for all sun seekers. These islands off the coast of West Africa are popular with AIDA guests because of the mild climate. Temperatures stay above 68°F all year long.AIDA's Canary Island Weeks promotion is making these ... [more]