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AIDA: Number of Facebook Fans reaches Half a Million
Rostock, 29. May 2013
On May 29, 2013, AIDA Cruises welcomed the 500,000th fan on the AIDA Facebook page. With this figure the cruise line is on the top rung in the German tourism industry. AIDA started its presence in the social network Facebook in July 2009. Since then, its fan base has continuously grown.
To celebrate the half-million mark, AIDA started many initiatives involving its social networks. Cakes will be offered on all ten AIDA ships. Crew members are sending video messages from the ships to the AIDA fan community, and the company is offering attractive competitions. In addition to Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, and the company’s own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with its guests and fans.
“Direct contact with our fans is important to us. We are there for them 365 days a year to answer their questions. The fact that we have 500,000 ‘Likes’ shows that our guests like to use this service,” says the Director of E-Commerce Carsten Fetzer.
The Facebook fan page not only offers a lot of information for cruisers and a practical cruise search function, but also the opportunity for an exchange. You can find more information at www.aida.de/aidacommunity.
27. December 2013
Perfect Meat Academy on AIDAmar
AIDAmar is taking a culinary journey from Palma de Majorca to Hamburg May 2 - May 17, 2014. This gourmet cruise is an absolute delight for anyone who can't resist grilled steaks, loves good wine, and enjoys dabbling in the culinary arts themselves.Exclusive meat expert Stephan ... [more]
11. December 2013
AIDA Cruises Celebrates the Opening of a New Entertainment House in Hamburg with two Premieres
"Who Wants to be a Millionaire" - starting immediately, Germany's most popular game show will be taking the ocean by storm on board AIDAluna, AIDAsol, and AIDAmar. The show was adapted and licensed for AIDA Cruises as part of an exclusive partnership with Sony ... [more]
15. November 2013
New gift vouchers for an AIDA cruise available now
Just in time for the holiday season, AIDA is now offering gift vouchers. Already in fall and winter, gift recipients can look forward to an exciting AIDA cruise. There are gift vouchers for any budget as sums can be selected between €5 and €500. The voucher comes in four ... [more]