Pressekontakt
Hansjörg Kunze
Vice President Communication & Sustainability
E-Mail: presse@aida.de
Main content
Brandwatch Report: AIDA Cruises is Top in Social Media
Rostock, 30. July 2015
AIDA Cruises is one of the most successful travel companies in the social web according to findings of a report by social media monitoring provider Brandwatch. Brandwatch analyzed the activities of the ten largest German travel companies and the ten most popular online travel companies for 10 weeks.
At 946,200 likes, the cruise line has by far the most Facebook fans of the large travel companies. Particularly noteworthy is that AIDA's percentage of online communications in social media is 57 percent. This means that of all communications about the large travel companies, more than half of the users are talking about and with AIDA.
Apart from Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, Instagram and the company's own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with guests and fans. AIDA Weblounge also provides new customers interactive access to AIDA, and they can, for example, explore the ship before the voyage with the help of videos and photos, learn about onboard offers, and exchange information with each other. The AIDA Social Media Newsroom at www.aida.de provides a compilation of information from all AIDA social media channels.
Rostock, July 30, 2015
The entire report is available at brnw.ch/1D8HvR5.
19. April 2013
International Expert Jens Lassen to Join Marine Operations Department at AIDA Cruises
Jens Lassen (60) will be assuming the new position of Senior Vice President Marine Operations at AIDA Cruises with immediate effect. In his position, the native Norwegian will be responsible for the cruise company’s Technical Operations, Destination Management, Fleet Management, ... [more]
18. April 2013
AIDA appoints Felix Eichhorn Senior Vice President
Felix Eichhorn, 32, has been appointed Senior Vice President at AIDA Cruises, effective April 15, 2013. In addition to his previous responsibilities in the areas of Sales, Yield Management & Flight Operations, Eichhorn will also be in charge of the joint AIDA and Costa sales ... [more]
12. April 2013
AIDA brings Panini books on board
The first AIDA sticker book has been a hit with big and little AIDA fans on board the ships since April 2013. AIDA Cruises is the first German cruise line to team up with Panini and publish its very own sticker book. The book has 32 pages with 80 stickers dedicated to ... [more]
25. March 2013
AIDA Career Days 2013: Dream Jobs with an Ocean View
Anyone interested in a career with Germany's leading cruise line can immediately apply to participate in AIDA Career Days 2013. AIDA Cruises is extending an invitation to meet applicants on board AIDAbella in Rostock-Warnemünde on May 2, June 13, and August 28. Additional events ... [more]