Pressekontakt
Hansjörg Kunze
Vice President Communication & Sustainability
E-Mail: presse@aida.de
Main content
Brandwatch Report: AIDA Cruises is Top in Social Media
Rostock, 30. July 2015
AIDA Cruises is one of the most successful travel companies in the social web according to findings of a report by social media monitoring provider Brandwatch. Brandwatch analyzed the activities of the ten largest German travel companies and the ten most popular online travel companies for 10 weeks.
At 946,200 likes, the cruise line has by far the most Facebook fans of the large travel companies. Particularly noteworthy is that AIDA's percentage of online communications in social media is 57 percent. This means that of all communications about the large travel companies, more than half of the users are talking about and with AIDA.
Apart from Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, Instagram and the company's own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with guests and fans. AIDA Weblounge also provides new customers interactive access to AIDA, and they can, for example, explore the ship before the voyage with the help of videos and photos, learn about onboard offers, and exchange information with each other. The AIDA Social Media Newsroom at www.aida.de provides a compilation of information from all AIDA social media channels.
Rostock, July 30, 2015
The entire report is available at brnw.ch/1D8HvR5.
23. July 2013
First AIDA Tennis Cruise with Bernd Karbacher
As part of a themed voyage from November 2nd to the 9th, 2013, everything on cruise ship AIDAsol revolves around one of the most popular sports - tennis. Former tennis pro Bernd Karbacher will come along on the 7-day voyage.The voyage aboard cruise ship AIDAsol leads from ... [more]
02. July 2013
AIDA Ships offer new beverage packages
Drifting into the evening with a cocktail at sunset, having a refreshing beer after a fun excursion, or enjoying the wonderfully fragrant coffee creations in the afternoons - everyone will find their favorite drinks on board of the AIDA ships. And with the new package offers, ... [more]
30. June 2013
AIDA Cruises celebrates the keel laying of its new generation of ships
In an impressive, traditionally staged event, AIDA Cruises celebrated the keel laying of the first cruise ship of the new generation on June 30, 2013. The AIDA ships are being built at the shipyard belonging to Mitsubishi Heavy Industries Ltd. (MHI) in Nagasaki (Japan). Keiko ... [more]
28. June 2013
AIDA Cruises hosts ship tours in Warnemünde and Hamburg
For all cruise fans and those curious about cruises, AIDA provides an opportunity to see the AIDA ships up close and personal on selected dates this summer while they are in Rostock-Warnemünde and Hamburg.
The first cruise experience can be had on July 13, 2013, in ... [more]