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AIDA: Number of Facebook Fans reaches Half a Million

Rostock, 29. May 2013

On May 29, 2013, AIDA Cruises welcomed the 500,000th fan on the AIDA Facebook page. With this figure the cruise line is on the top rung in the German tourism industry. AIDA started its presence in the social network Facebook in July 2009. Since then, its fan base has continuously grown.

To celebrate the half-million mark, AIDA started many initiatives involving its social networks. Cakes will be offered on all ten AIDA ships. Crew members are sending video messages from the ships to the AIDA fan community, and the company is offering attractive competitions. In addition to Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, and the company’s own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with its guests and fans.

“Direct contact with our fans is important to us. We are there for them 365 days a year to answer their questions. The fact that we have 500,000 ‘Likes’ shows that our guests like to use this service,” says the Director of E-Commerce Carsten Fetzer.

The Facebook fan page not only offers a lot of information for cruisers and a practical cruise search function, but also the opportunity for an exchange. You can find more information at www.aida.de/aidacommunity.

26. September 2013

New AIDA Cookbook Sets Sail

The new AIDA cookbook sets sail on a culinary cruise to the most beautiful markets on the world's oceans. During the course of 144 pages, AIDA chefs travel to eight port cities and present tasty recipes to try out in your own galley. AIDA's destinations are as diverse as their ... [more]

25. September 2013

AIDA Cruises wins ‘2014 German Cruise Prize’

The cruise operator AIDA Cruises has won the ‘2014 German Cruise Prize’ in the "Best Family Product" category. The coveted honor is awarded annually by the prestigious Koehlers Guide Kreuzfahrt (Koehler's Cruise Guide)."Focus on families has always been a priority ... [more]

22. September 2013
AIDA Cruises erhält Auszeichnung für größtes Kundenvertrauen

AIDA Cruises Recognized with Award for Being the Most Trusted Company for Clients

In Europe's largest consumer study, AIDA Cruises has been chosen by German consumers for the third time in a row as the most trusted brand in the "Cruises" category. The company accepted the Pegasus Award this past Friday, September 20, 2013, in Düsseldorf."Trust ... [more]

13. September 2013

AIDA Career Club for Professionals from the Gastronomy and Hotel Industries

Cruise line AIDA Cruises invites professionals from the gastronomy and hotel industries to its first AIDA Career Club on October 15, 2013. The event will take place at the "Food & Flavour" cooking school of celebrity chef Nelson Müller in Essen. During the course ... [more]

Pressekontakt

 

Hansjörg Kunze
Vice President Communication & Sustainability

E-Mail: presse@aida.de