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AIDA: Number of Facebook Fans reaches Half a Million

Rostock, 29. May 2013

On May 29, 2013, AIDA Cruises welcomed the 500,000th fan on the AIDA Facebook page. With this figure the cruise line is on the top rung in the German tourism industry. AIDA started its presence in the social network Facebook in July 2009. Since then, its fan base has continuously grown.

To celebrate the half-million mark, AIDA started many initiatives involving its social networks. Cakes will be offered on all ten AIDA ships. Crew members are sending video messages from the ships to the AIDA fan community, and the company is offering attractive competitions. In addition to Facebook, AIDA also uses Google+, Twitter, YouTube, Pinterest, and the company’s own online community AIDA Weblounge at www.aida-weblounge.de to actively communicate with its guests and fans.

“Direct contact with our fans is important to us. We are there for them 365 days a year to answer their questions. The fact that we have 500,000 ‘Likes’ shows that our guests like to use this service,” says the Director of E-Commerce Carsten Fetzer.

The Facebook fan page not only offers a lot of information for cruisers and a practical cruise search function, but also the opportunity for an exchange. You can find more information at www.aida.de/aidacommunity.

04. April 2019

Most trusted by customers: AIDA is cruise industry leader

The annual “Trusted Brands” consumer survey conducted by the “Reader’s Digest” magazine has named AIDA Cruises as Germany’s most trustworthy cruise company.

The magazine asked consumers to say which brand they trust so much that they would recommend it to their family or ... [more]

03. April 2019

Live Entertainment Award for AIDAnova ship christening

AIDAnova's christening was awarded the prize for the best "cooperation of the year" at the festive presentation of this year's Live Entertainment Awards (LEA) in Frankfurt.

With this award, the jury honored an extraordinary event that was realized together with ... [more]

21. March 2019

A really big adventure: Bookings open for AIDA world cruise 2020/2021 with AIDAaura

Following the huge success of past world cruises, AIDA is now launching its fourth world cruise. The highlights on this 117-day XXL adventure are wonderful, distant destinations such as Tierra del Fuego and Cape Horn, Sydney and the Australian island of Tasmania, Mauritius and ... [more]

05. March 2019

AIDA cruise for a day

On many different dates, AIDA Cruises offers guests the chance to visit a ship of the AIDA fleet – ideal for those thinking of taking a cruise. Apart from existing tours in Hamburg, Kiel and Warnemünde, guests can now also visit AIDA ships in international ports such as Palma de ... [more]

Pressekontakt

 

Hansjörg Kunze
Vice President Communication & Sustainability

E-Mail: presse@aida.de